White-label website builder · in the box

Give every reseller a website,
under their brand, not yours.

A white-label site builder ships inside the platform. Each reseller picks a template and gets thousands of distinct looks, their logo, their colours, their content, every one generated on your own servers, with no AI required. Your admin brand never shows.

Deterministic core · offline-capable · seeded per reseller

Make it yours

Colour your CPaaS with your favourite flavour.

Pick a flavour and the whole site takes it on, header, buttons, accents, the lot. Same builder underneath; a different personality for every reseller.

Ocean
Mint
Sapphire
Amber
Scarlet
Rose
Lavender
Coral
Midnight
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Why it matters

Your resellers want a web presence. They don't want your logo on it.

White-label isn't a nice-to-have for a reseller, it's the whole reason they resell. Give each one a site that's unmistakably theirs, and you've handed them a product and a reason to stay.

Theirs, end to end

Their logo, palette, content and domain. The platform brand never appears on a reseller's site, it's unmistakably their own.

Offline and yours

The core is deterministic, templates × palettes × fonts × hero styles. No AI dependency, no data leaving your servers.

AI on top, optional

Want copy written or a style from a brief? Turn the AI layer on. Turn it off and everything still builds.

One template, every reseller

Thousands of faces, seeded per reseller.

Four dials, layout, palette, font pairing and hero style, combine, seeded from each reseller's ID. Watch one settle into a look. No two resellers need ever match, and not a single call to an AI.

The actual theme creator, walked start to finish

LayoutCentered
PaletteAqua
FontsGrotesk · Serif
HeroSplit
Nimbus SMS

seeded for Nimbus SMS

6 layouts12 palettes9 font pairs7 hero styles = 4,536+ distinct looks · zero AI

In the box

A whole design studio, already inside.

Everything a site needs to look built-on-purpose is bundled and ready, nothing to buy, nothing to wire, nothing that phones home. The pieces below are the raw material the renderer draws from.

Template layoutsColour palettesFont pairingsHero stylesSection blocksReady pages

Your call

AI when you want it. Never when you don't.

It runs with the cables cut. The deterministic core builds complete sites offline; the AI layer sits on top through the same engine gateway, native or your own key, with fallback.

AI on

A little help

  • Copywriting, drafted for each page
  • A style from a short brief
  • Returned as structured params the renderer uses
AI off

Still a complete site

  • Deterministic core, fully offline
  • Thousands of looks, no model in the loop
  • Nothing leaves the server

Air-gapped, behind a DMZ, cost-sensitive, the builder never assumes a model is there.

The business case

One more line on every invoice, and one more reason to stay.

Same platform, same billing, new margin. Resellers who ship their own branded sites are resellers who don't churn, you monetise the upsell and lock in the relationship at once.

  • No new vendor, no new infrastructure
  • Bills through the same CreditRoute / WalletRoute setup
  • A branded site is switching-cost you didn't have before
Reseller invoice
Messaging: SMS / WhatsApp•••
Voice minutes•••
Website: hosted & brandednew
Total

How it works

Pick, combine, publish, under their brand.

  1. 1

    Pick a template

    and a few options.

  2. 2

    The renderer combines

    layouts, palettes, fonts and hero styles, seeded per reseller.

  3. 3

    Optionally, ask the AI

    to write the copy or style from a short brief.

  4. 4

    Publish

    on your infrastructure, under the reseller's brand.

Before you ask

Does it need AI to work?

No. The core is fully deterministic and offline, it builds complete sites with no model in the loop. AI is an optional layer for copy and styling only.

Won't every reseller's site look the same?

No, layout, palette, font pairing and hero style combine, seeded from each reseller's ID, into roughly 4,536 distinct looks. Two resellers landing on the same look is vanishingly unlikely.

Can resellers use their own brand and domain?

Yes, that's the whole point. Their logo, colours, content and domain. Your admin brand never appears on a reseller's site.

How big are the sites?

Focused business sites, a handful of pages, built to convert, not bloated.

Give every reseller a site to call their own.

A white-label website builder in the box, thousands of distinct looks, on servers you own, with AI optional.